GATEWAY HEALTH

Agency ︎ Heat 

Gateway Health are a leading health insurance provider for low income families and individuals.

The brief was to rebrand them to be more approachable and less sterile than traditional healthcare providers.

As well as whole new logo and look and feel, I helped create a new platform called Wholecare, a new way of framing healthcare that goes beyond just medicine and trips to the doctors, but provides meals, education and transportation - issues that affect health too.